Fully-leased Adelaide luxury apartment building hits market
In a rare and significant offering to the market, RWC Adelaide has announced their appointment to sell 46 apartments within The Rowlands Apartments.
Fully leased under a long term head lease agreement, the building offers luxury fully furnished apartments, ground floor reception and office, and a stunning level 17 sky bar.
Located at 18 Rowlands Place, in the heart of Adelaide's legal and commercial precinct, the opportunity presents a strategic acquisition for investors eyeing high-performing, stable assets in the accommodation sector.
The 46-title package represents a major stake in the successful hotel-style accommodation category.
RWC Adelaide selling agents Harry Einarson, Oliver Totani and Jack Dyson are leading the campaign.
“This is the kind of asset institutional investors have been waiting for,” said Mr Einarson. “We’re seeing a sharp rise in appetite for residential-style income streams, particularly in tightly held locations like the Adelaide CBD.”
The building is fully leased to a single corporate tenant, who subleases the units, and has operated at full occupancy for some time, catering to both mid and long-term stay guests.
With approval in place for nightly accommodation, the opportunity exists to reposition the property into the luxury hotel market, a demand segment that continues to grow in Adelaide’s thriving CBD.
“There’s been a shift in strategy for many institutional investors heading into FY25/26,” said Mr Totani. “'Beds and sheds' is the mantra - and this asset delivers on that front with scale, security, and future growth potential.”
Amid a national shortfall of quality accommodation investments and escalating rental growth driven by rising population and limited housing supply, the Rowlands Apartments offer strong underlying fundamentals.
The luxury tower benefits from proximity to Adelaide’s expanding office precincts and entertainment hubs, with the courts and legal services sector right on its doorstep.
“The long-term residential investment sector is outperforming,” said Mr Dyson. “This isn’t just about stable returns; it’s about being positioned in a growth corridor within one of Australia’s most livable cities.”
Key highlights of the offering include 46 fully-furnished spacious apartments, ground floor reception lobby and office space, rooftop private sky bar/function space with prep kitchen, car park rights and access to shared leisure facilities in the building.
The Rowlands Apartments were purpose-designed to meet the growing demand for spacious, high-quality CBD residences.
Now, with build-to-rent and long-term residential models gaining significant investor traction, particularly across Europe and Asia, the Australian market is following suit, supported by planning reforms, land tax concessions and robust capital growth trends.
“Australia may still be maturing in the institutional residential space, but demand is far outstripping supply. This is one of the few offerings of scale in the country right now,” Mr Einarson said.